Managing Partner, Consimple, the largest integrator of bpmonline platform solutions in Ukraine. The main specialization of the company - the introduction of CRM-technologies in the retail, health centers and sales force automation processes for field personnel.
I am engaged in CRM-technologies for 9 years. More than 40 successfully implemented projects in various fields.
13:00—13:20. CRM & Loyalty
1. Planning digital-campaign to promote a product / service
2. Building personal communications (email, sms, viber, telegram, web-push, CC)
3. How to manage priorities in channels
4. Analysis of the effectiveness of each channel and marketing campaign as a whole
5. We draw conclusions and aim our efforts to the right